A sneak peek into 2024 with the Air Jordan 1 Low OG "Year of the Dragon"
As we approach the end of 2023, Jordan Brand is gearing up for a remarkable release to usher in the Chinese lunar year of 2024. Leaked images of the Air Jordan 1 Low OG "Year of the Dragon" have already ignited anticipation, setting high expectations for Jordan Brand in the coming year. This sneak peek provides a glimpse into the exceptional design and intricate details that make the Air Jordan 1 Low OG Year of the Dragon a true celebration of Chinese tradition, honoring the Year of the Dragon in a distinctive fashion.
A cultural tapestry of colors
The Air Jordan 1 Low OG "Year of the Dragon" showcases a vibrant mix of colors that are deeply rooted in Chinese culture. The gold, red, and jade hues on the sneakers are not only visually appealing but also carry cultural significance, aligning perfectly with the festive spirit of the Chinese New Year.
The dragon's imprint and design
What makes these sneakers truly unique is their intricate design. The leather overlays are carefully crafted to resemble the scales of the mythical Chinese creature, the Dragon. Jordan Brand even fuses the iconic Jumpman logo on the innner tongue with the Chinese Dragon. This design element transforms these sneakers into more than just footwear; they become a symbol and representation of the Dragon's power and majesty in Chinese culture. The package for the pair will include two vibrant red Chinese New Year envelopes, one featuring the iconic Jordan Brand Jumpman logo and the other beautifully showcasing a dragon motif. Adding a touch of elegance, a beaded chrome tassel with the Jumpman logo at its center, encircled by intricate floral patterns. This follows the tradition seen in previous Chinese New Year-themed Jordan Brand releases.
Release date information and retail price
The highly anticipated Air Jordan 1 Retro Low OG Chinese New Year is scheduled to make its debut on January 24, 2024, and will be available for purchase through Nike's official website and select Jordan Brand retailers both online and in physical stores. These sneakers will be offered in men's sizes, with an retail price set at $160.