1blogcovers (2).png

Japanese based brand atmos announced that they will be shutting down all their US stores

atmos shuts down North American stores

atmos Closes North American Stores and Focuses on Japanese and Asian Markets Tokyo-based footwear retailer atmos has made a strategic decision to close its three North American stores and halt its online operations in the region. atmos, which is under the ownership of Foot Locker, sees this move as a way to concentrate its efforts on the Japanese and Asian markets. &nbsp;<figure class="image image_resized" style="width:75%;"><img src="https://swiftsole-blogs.s3.us-east-2.amazonaws.com/download_9_50c39bf7c9.png" alt="download (9).png"></figure> A Unique Journey from Harajuku to the World Founded in Harajuku, Tokyo, in the year 2000, atmos initially started as a small sneaker store specializing in vintage shoe styles. Over the past two decades, it has grown into a globally recognized destination for streetwear and sneaker enthusiasts. atmos has also fostered numerous collaborations with renowned brands such as adidas, ASICS, New Balance, Salomon, and notably, Nike Air Max. &nbsp;<figure class="image image_resized" style="width:75%;"><img src="https://swiftsole-blogs.s3.us-east-2.amazonaws.com/atmos_8c950a36b9.webp" alt="atmos.webp"></figure> Expanding Presence in the United States atmos extended its footprint in the United States by establishing three physical stores in key locations: New York, Philadelphia, and Washington, D.C. In August 2021, Foot Locker acquired atmos, along with the footwear chain WSS, in a significant deal valued at $1.1 billion USD. Remarkably, atmos contributed $360 million USD to this substantial transaction. &nbsp;<figure class="image image_resized" style="width:75%;"><img src="https://swiftsole-blogs.s3.us-east-2.amazonaws.com/atmos_womens_1_5dfd72d3ed.webp" alt="atmos-womens-1.webp"></figure> Shifting Priorities and Challenges Foot Locker's CEO, Mary Dillon, had previously outlined a comprehensive strategy aimed at achieving $9.5 billion USD in sales by 2026, with atmos playing a pivotal role in driving innovation in the Japanese market. However, the company faced setbacks as it reported a 9.9% drop in sales for the second quarter of the year. atmos, in particular, experienced a 10% decline in composite sales during the same period. &nbsp;<figure class="image image_resized" style="width:75%;"><img src="https://swiftsole-blogs.s3.us-east-2.amazonaws.com/atmos_New_Balance_NBSE_Washington_DC_013_7e0e2c55d3.webp" alt="atmos-New-Balance-NBSE-Washington-DC-013.webp"></figure> A Strategic Pivot Patrick Walsh, atmos' Senior Vice President and General Manager, conveyed the rationale behind this strategic shift, stating, "The atmos brand has a unique and authentic identity, character, and spirit. Given the strength of atmos in Japan and Asia, we are focused on further investing in this market. Though in line with this focus and our plans for simplification, we have made the strategic decision to close our three atmos stores in North America and our atmos U.S. website." Embracing a Bright Future Walsh expressed confidence in the decision, affirming that it will position atmos to better serve its customers in Asia. While atmos bids farewell to its North American presence, its commitment to delivering sneaker and street culture to enthusiasts in Japan and Asia remains unwavering. The brand's journey, which began in the heart of Tokyo's Harajuku district, continues with a renewed focus on its roots and its ever-evolving global appeal.

blogcovers3.png

The iconic Jordan 11 Space Jam is set to return in a low top version in Summer 2024

Air Jordan 11 Low Space Jam releasing Summer 2024

The return of the iconic Air Jordan 11 Space Jam in a low top version The Air Jordan 11 Space Jam holds a special place in the world of sneakers, thanks to the legendary Michael Jordan. &nbsp;Many sneaker enthusiasts would consider it one of the greatest sneakers ever made. While it didn't originally drop in the '90s, it became part of Jordan Brand's first retro lineup for the Air Jordan 11, starting in 2000. Due to its immense popularity, it made a comeback in 2009 and, more recently, in 2016. Now, there is a new twist to &nbsp;the Air Jordan 11 Space Jam as it will make a comeback this time in a low top version. &nbsp;<figure class="image image_resized" style="width:75%;"><img src="https://swiftsole-blogs.s3.us-east-2.amazonaws.com/air_jordan_11_retro_low_space_jam_fv5104_004_0_3ba5c87843.webp" alt="air-jordan-11-retro-low-space-jam-fv5104-004-0.webp"><figcaption>Photo Credit: @nicekicks</figcaption></figure> A modern spin on a timeless classic The Air Jordan 11 Retro Low Space Jam edition will feature a sleek combination of black, varsity royal, and white. Instead of the familiar concord purple accents seen in MJ's original Player Edition (PE) and the 2016 release, this new version introduces vibrant varsity royal as its standout color. Staying true to the original design, it includes a higher patent leather, just like the iconic Legend Blue and Cement Grey pairs, and the upcoming Midnight Navy. Of course, it also sports the classic mesh upper, a crisp white midsole, and an icy blue translucent outsole. &nbsp;<figure class="image image_resized" style="width:75%;"><img src="https://swiftsole-blogs.s3.us-east-2.amazonaws.com/air_jordan_11_space_jam_f3e0a805f5.jpg" alt="air-jordan-11-space-jam.jpg"></figure> Release date and details Mark your calendars for April 13, 2024. &nbsp;This is the day when the Air Jordan 11 Retro Low Space Jam makes its triumphant return. You can get your hands on a pair through Nike and select Jordan Brand retailers, both online and in physical stores. The good news about this sneaker is that this release is made for the entire family, as it will debut in a full size run. Retail prices will start with the mens sizing priced at $190, followed by GS sizes at $150, PS at $80, and toddlers at $60. The Air Jordan 11 Low Space Jam will take those who grew up with the iconic Space Jam film on a nostalgic journey, reliving the experience that made this sneaker a sensation. &nbsp;<figure class="image image_resized" style="width:75%;"><img src="https://swiftsole-blogs.s3.us-east-2.amazonaws.com/0_21b8bcb394.jpg" alt="0.jpg"></figure>

GOLF_1.png

An image of an upcoming collaboration between Travis Scott and Jordan Brand's golf team has made an appearance

Travis Scott x Jordan 1 Low Golf releases October 13th

UPDATE:&nbsp; Back in June leaked images of the Travis Scott Jordan 1 Low OG Golf appeared despite the claims that Jordan Brand and Travis Scott would no longer be working on the Jordan 1 silhouette. It has been confirmed that this Jordan 1 Low Golf model will be the last of its kind. Now the official images of the upcoming Travis Scott Jordan 1 Low OG Golf have released and are set to drop on Ocotober 13th. As previous Travis Scott drops go, &nbsp;the Travis Scott Jordan 1 Low OG Golf will most likely drop on the Travis Scott website and Nike SNKRS app. The pair will retail at an elevated price of $170.&nbsp; &nbsp;<figure class="image image_resized" style="width:75%;"><img src="https://swiftsole-blogs.s3.us-east-2.amazonaws.com/travis_scott_air_jordan_1_low_og_golf_olive_fz3124_200_10_307b5bf12d.webp" alt="travis-scott-air-jordan-1-low-og-golf-olive-fz3124-200-10.webp"></figure>&nbsp;<figure class="image image_resized" style="width:75%;"><img src="https://swiftsole-blogs.s3.us-east-2.amazonaws.com/travis_scott_air_jordan_1_low_og_golf_olive_fz3124_200_1_9bdf62ef35.webp" alt="travis-scott-air-jordan-1-low-og-golf-olive-fz3124-200-1.webp"></figure>&nbsp;<figure class="image image_resized" style="width:75%;"><img src="https://swiftsole-blogs.s3.us-east-2.amazonaws.com/travis_scott_air_jordan_1_low_og_golf_olive_fz3124_200_7_1593d82a8c.webp" alt="travis-scott-air-jordan-1-low-og-golf-olive-fz3124-200-7.webp"></figure>&nbsp;<figure class="image image_resized" style="width:75%;"><img src="https://swiftsole-blogs.s3.us-east-2.amazonaws.com/travis_scott_air_jordan_1_low_og_golf_olive_fz3124_200_4_7506b65198.webp" alt="travis-scott-air-jordan-1-low-og-golf-olive-fz3124-200-4.webp"></figure>&nbsp;<figure class="image image_resized" style="width:75%;"><img src="https://swiftsole-blogs.s3.us-east-2.amazonaws.com/travis_scott_air_jordan_1_low_og_golf_olive_fz3124_200_9_e0fd08e95d.webp" alt="travis-scott-air-jordan-1-low-og-golf-olive-fz3124-200-9.webp"></figure>&nbsp;<figure class="image image_resized" style="width:75%;"><img src="https://swiftsole-blogs.s3.us-east-2.amazonaws.com/travis_scott_air_jordan_1_low_og_golf_olive_fz3124_200_5_5772d42bab.webp" alt="travis-scott-air-jordan-1-low-og-golf-olive-fz3124-200-5.webp"></figure>&nbsp;<figure class="image image_resized" style="width:75%;"><img src="https://swiftsole-blogs.s3.us-east-2.amazonaws.com/travis_scott_air_jordan_1_low_og_golf_olive_fz3124_200_6_1_af2e0ce7b7.webp" alt="travis-scott-air-jordan-1-low-og-golf-olive-fz3124-200-6 (1).webp"></figure> Travis Scott Jordan 1 Low Golf&nbsp; Travis Scott, the renowned Houston rapper, is set to captivate sneaker enthusiasts once again with an upcoming release of a collaborative Air Jordan 1 Low in partnership with Jordan Brand's esteemed Golf team. This highly anticipated collaboration follows the successful launch of the "Olive" colorway earlier this year in April, which was the last OG Travis Scott Jordan 1 Low/High. However, this pair fits outside of the OG criteria as a part of the Jordan Golf collection. &nbsp;<figure class="image image_resized" style="width:75%;"><img src="https://swiftsole-blogs.s3.us-east-2.amazonaws.com/aj1tslow_0ef444e029.jpeg" alt="aj1tslow.jpeg"></figure> Details and construction&nbsp; The Travis Scott x Air Jordan 1 Low Golf showcases an exquisite blend of premium nubuck, leather, and mesh materials in its construction. A sophisticated Grey/Mocha serves as the base color, complemented by nylon tongues and inner lining, while White overlays, laces, heels, and midsole provide a crisp and clean aesthetic. Notable accents include vibrant Volt tongue labels displaying the iconic Jumpman Golf logo and "Cactus Jack" branding, along with co-branded heels and insoles. The signature reverse Swoosh, a distinctive trademark of Travis Scott's collaborations, adorns the lateral side of the shoe in sleek Black, culminating in a golf-ready outsole to ensure optimal performance on the greens. To further elevate the overall experience, the shoes will be presented in special packaging, likely including additional laces to cater to individual preferences. Release information The &nbsp;release of the Travis Scott x Air Jordan 1 Low Golf &nbsp;is expected to be available in the upcoming months at select Jordan Brand retailers and Nike SNKRS. The retail price is still unknown, but as details further develop, stay locked in for more information about the pair's release.

blogcovers2.png

The second colorway of the upcoming A Ma Maniere Diffused Blue (W) have just dropped and is slated to release on November 22nd

A Ma Maniere x Jordan 5 Diffused Blue releasing Novemeber

The A Ma Maniere x Air Jordan 5 Diffused Blue (W) officially releasing on November 22nd A Ma Maniere has exciting plans for the holiday season with the launch of the Air Jordan 5 "Diffused Blue" version, which joins the "Black" variant in their lineup. What's unique about this release is that it's exclusively designed for women so it will be a hard time for those with larger men's sizing to obtain this pair. &nbsp;<figure class="image image_resized" style="width:75%;"><img src="https://swiftsole-blogs.s3.us-east-2.amazonaws.com/A_Ma_Maniere_Air_Jordan_5_Photon_Dust_Release_Date_FZ_5758_004_4_8799e8cd44.jpeg" alt="A-Ma-Maniere-Air-Jordan-5-Photon-Dust-Release-Date-FZ5758-004-4.jpeg"></figure>&nbsp;<figure class="image image_resized" style="width:75%;"><img src="https://swiftsole-blogs.s3.us-east-2.amazonaws.com/A_Ma_Maniere_Air_Jordan_5_Photon_Dust_Release_Date_FZ_5758_004_c02bd05874.jpeg" alt="A-Ma-Maniere-Air-Jordan-5-Photon-Dust-Release-Date-FZ5758-004.jpeg"></figure> A palette of eleganceThe Air Jordan 5 WMNS Diffused Blue embraces an alluring color scheme featuring Photon Dust, Black, Diffused Blue, and Pale Ivory. The shoe's upper is elegantly draped in Photon Dust, complemented by contrasting accents of diffused blue. The color combination on this pair is definitely going to catch eyes.&nbsp; &nbsp;<figure class="image image_resized" style="width:75%;"><img src="https://swiftsole-blogs.s3.us-east-2.amazonaws.com/A_Ma_Maniere_Air_Jordan_5_Photon_Dust_Release_Date_FZ_5758_004_3_228e1c24ae.jpeg" alt="A-Ma-Maniere-Air-Jordan-5-Photon-Dust-Release-Date-FZ5758-004-3.jpeg"></figure>&nbsp;<figure class="image image_resized" style="width:75%;"><img src="https://swiftsole-blogs.s3.us-east-2.amazonaws.com/A_Ma_Maniere_Air_Jordan_5_Photon_Dust_Release_Date_FZ_5758_004_5_9dc4f84904.jpeg" alt="A-Ma-Maniere-Air-Jordan-5-Photon-Dust-Release-Date-FZ5758-004-5.jpeg"></figure> Subtle branding and unique details This collaboration boasts co-branding on the tongue labels, showcasing the partnership between A Ma Maniere and Jordan. However, one notable detail that truly sets it apart is the aged semi-translucent outsole, which elegantly matches the aesthetics of the side and tongue netting. Also, the netting, upon closer inspection, you'll notice that it's customized with the "A" A Ma Maniere logo, adding a unique touch. A Ma Maniere continues to go above and beyond when it comes the hidden details of the sneakers it works on.&nbsp; <img src="https://swiftsole-blogs.s3.us-east-2.amazonaws.com/A_Ma_Maniere_Air_Jordan_5_Photon_Dust_Release_Date_FZ_5758_004_1_f99e4f5996.jpeg" alt="A-Ma-Maniere-Air-Jordan-5-Photon-Dust-Release-Date-FZ5758-004-1.jpeg"> The Air Jordan 5 WMNS Diffused Blue pays attention to the finer details, from the reflective tongues to the embroidered Nike Air branding on the heels and insoles. The lace locks have a charming aged/yellowed look, and the collar and tongue have been slimmed down for a sleeker profile. The A Ma Maniere logo on the translucent outsole and the inclusion of white laces (along with two extra pairs) complete the design, all resting atop a Black midsole. &nbsp;<figure class="image image_resized" style="width:75%;"><img src="https://swiftsole-blogs.s3.us-east-2.amazonaws.com/A_Ma_Maniere_Air_Jordan_5_Photon_Dust_Release_Date_FZ_5758_004_10_01b1bcefee.jpeg" alt="A-Ma-Maniere-Air-Jordan-5-Photon-Dust-Release-Date-FZ5758-004-10.jpeg"></figure>&nbsp;<figure class="image image_resized" style="width:75%;"><img src="https://swiftsole-blogs.s3.us-east-2.amazonaws.com/A_Ma_Maniere_Air_Jordan_5_Photon_Dust_Release_Date_FZ_5758_004_11_79bf9fa762.jpeg" alt="A-Ma-Maniere-Air-Jordan-5-Photon-Dust-Release-Date-FZ5758-004-11.jpeg"></figure> Availability and release dateThis eye-catching creation will be available in women's, preschool, and toddler sizes, making it accessible to a wide range of fans for the upcoming pair. The A Ma Maniere Jordan 5 Diffused Blue (W) is set to release on November 22nd, and is slated to release at select retailers, amamaniere.com, and Nike.com (SNKRS). The retail price is set at $225.

blogcovers1.png

Deon Point teased on his Instagram about the New Balance 998 C Note, and now Concepts and New Balance are set to revive this silhouette after a decade

Revival of the Concepts x New Balance 998 C-Note

Concepts re-issues Iconic "C-Note" collaboration with New BalanceBoston-based brand Concepts is set to revive one of their most celebrated collaborations in recent memory. Originally unveiled in September 2013, the Concepts x New Balance 998 "C-Note" pays homage to the iconic $100 bill. This release also coincided with the official recognition of the New Balance 998's 20th Anniversary, marking a year filled with special shop and brand collaborations. &nbsp;<figure class="image image_resized" style="width:75%;"><img src="https://swiftsole-blogs.s3.us-east-2.amazonaws.com/CNCPTS_New_Balance_998_C_Note_103_09a6ee92b5.webp" alt="CNCPTS-New-Balance-998-C-Note-103.webp"></figure>&nbsp;<figure class="image image_resized" style="width:75%;"><img src="https://swiftsole-blogs.s3.us-east-2.amazonaws.com/CNCPTS_New_Balance_998_C_Note_109_88355f9126.webp" alt="CNCPTS-New-Balance-998-C-Note-109.webp"></figure>&nbsp;<figure class="image image_resized" style="width:75%;"><img src="https://swiftsole-blogs.s3.us-east-2.amazonaws.com/CNCPTS_New_Balance_998_C_Note_107_9fe2f3349c.webp" alt="CNCPTS-New-Balance-998-C-Note-107.webp"></figure>&nbsp;<figure class="image image_resized" style="width:75%;"><img src="https://swiftsole-blogs.s3.us-east-2.amazonaws.com/CNCPTS_New_Balance_998_C_Note_104_058e29417c.webp" alt="CNCPTS-New-Balance-998-C-Note-104.webp"></figure>&nbsp;<figure class="image image_resized" style="width:75%;"><img src="https://swiftsole-blogs.s3.us-east-2.amazonaws.com/CNCPTS_New_Balance_998_C_Note_108_c354b14d02.webp" alt="CNCPTS-New-Balance-998-C-Note-108.webp"></figure>&nbsp;<figure class="image image_resized" style="width:75%;"><img src="https://swiftsole-blogs.s3.us-east-2.amazonaws.com/CNCPTS_New_Balance_998_C_Note_102_848e3dea9f.webp" alt="CNCPTS-New-Balance-998-C-Note-102.webp"></figure> A timeless design revisited&nbsp; Arguably regarded as one of their finest 998 designs, the "C-Note" edition is making a potential comeback in 2023, coinciding with the silhouette's 30th Anniversary. Deon Point, Creative Director at Concepts, shared his thoughts on this unique collaboration. He stated, "Money talks, if there's one thing that hasn't changed in the past 10 years, it's that." He emphasized the significance of the "C-Note," which represents a universal language of exchange that transcends time and backgrounds. Whether you come from old money or new money, this sneaker resonates with everyone. Furthermore, this hints that the 2023 version might draw inspiration from the revamped OG model introduced earlier this year as part of Teddy Santis' Made In USA collection.&nbsp; &nbsp;<figure class="image image_resized" style="width:75%;"><img src="https://swiftsole-blogs.s3.us-east-2.amazonaws.com/https_hypebeast_com_image_2023_09_concepts_x_new_balance_998_c_note_rerelease_info_8_559846eb3b.avif" alt="https___hypebeast.com_image_2023_09_concepts-x-new-balance-998-c-note-rerelease-info-8.avif"><figcaption>Photo credits: <a href="https://www.instagram.com/arab_lincoln/">@arab_lincoln</a></figcaption></figure>&nbsp;<figure class="image image_resized" style="width:75%;"><img src="https://swiftsole-blogs.s3.us-east-2.amazonaws.com/https_hypebeast_com_image_2023_09_concepts_x_new_balance_998_c_note_rerelease_info_7_0451f47a12.avif" alt="https___hypebeast.com_image_2023_09_concepts-x-new-balance-998-c-note-rerelease-info-7.avif"><figcaption>Photo credits: <a href="https://www.instagram.com/arab_lincoln/">@arab_lincoln</a></figcaption></figure>&nbsp;<figure class="image image_resized" style="width:75%;"><img src="https://swiftsole-blogs.s3.us-east-2.amazonaws.com/https_hypebeast_com_image_2023_09_concepts_x_new_balance_998_c_note_rerelease_info_9_3ed4118bec.avif" alt="https___hypebeast.com_image_2023_09_concepts-x-new-balance-998-c-note-rerelease-info-9.avif"><figcaption>Photo credits: <a href="https://www.instagram.com/arab_lincoln/">@arab_lincoln</a></figcaption></figure>&nbsp;<figure class="image image_resized" style="width:75%;"><img src="https://swiftsole-blogs.s3.us-east-2.amazonaws.com/https_hypebeast_com_image_2023_09_concepts_x_new_balance_998_c_note_rerelease_info_10_16dbef26b0.avif" alt="https___hypebeast.com_image_2023_09_concepts-x-new-balance-998-c-note-rerelease-info-10.avif"><figcaption>Photo credits: <a href="https://www.instagram.com/arab_lincoln/">@arab_lincoln</a></figcaption></figure> Official confirmation of release date and details Following Deon Point's hint, both Concepts and New Balance have officially confirmed the return of the "C-Note" 998 collaboration. October 5th is the official release date for this highly anticipated revival. The Concepts x New Balance C-Note 998 will be available for purchase on newbalance.com, cncpts.com, and at Concepts stores in Boston and New York City. This reissued classic is set to make a triumphant return and will be retailing at a price of $220.

Sneaker releases, raffles, news & more at your fingertips

Upcoming Releases

Nike Air Max 2 CB 94 Triple Black (2023)

New Balance x Concepts 998 Made in USA C-Note

Supreme Week 7

Nike SB Dunk Low Born x Raised

Puma LaMelo Ball MB.03 LaFrancé

Latest News

atmos shuts down North American stores

Air Jordan 11 Low Space Jam releasing Summer 2024

Travis Scott x Jordan 1 Low Golf releases October 13th

A Ma Maniere x Jordan 5 Diffused Blue releasing Novemeber

Revival of the Concepts x New Balance 998 C-Note

Upcoming Releases

Nike Air Max 2 CB 94 Triple Black (2023)

New Balance x Concepts 998 Made in USA C-Note

Supreme Week 7

Nike SB Dunk Low Born x Raised

Puma LaMelo Ball MB.03 LaFrancé

Latest News

atmos shuts down North American stores

Air Jordan 11 Low Space Jam releasing Summer 2024

Travis Scott x Jordan 1 Low Golf releases October 13th

A Ma Maniere x Jordan 5 Diffused Blue releasing Novemeber

Revival of the Concepts x New Balance 998 C-Note

Sign up for giveaways, product updates, news, release info & more.