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Fendi x Fragment x Pokemon collaboration drops January 4th
Fendi's triple Collaboration with Hiroshi Fujiwara of Fragment and Pokémon
Fendi has unveiled an exciting collaboration with Hiroshi Fujiwara, the visionary behind fragment design and recognized as the "godfather of streetwear." Honored in the Hypebeast100 Hall of Fame this year, Fujiwara brings his unique touch to not one, but two collections in partnership with Fendi.
A Tale of Two Collaborations: Fendi x fragment design and the Triple Play with Pokémon
The first collection emerges from the exclusive collaboration between Fendi and fragment design, offering a range of bags and a tee shirt. However, stealing the spotlight is the three-way partnership involving Fendi, fragment design, and Pokémon. This extensive collaboration brings forth an array of bags, apparel, accessories, and even collectible digital assets designed for Pokémon GO enthusiasts.
Year of the Dragon Celebration: Pokémon Takes Center Stage
In this three-way collaboration, Dragonite steps into the limelight to celebrate the Year of the Dragon. The collection features Dragonair and Dratini, creatively integrated into Fendi's iconic FF jacquard logo. Displayed in classic brown and tobacco hues, as well as a vibrant yellow variant, this motif adorns Fendi's iconic Peekaboo ISeeU Small and Baguette women’s bags, mini icons, and men’s accessories.
A Comprehensive Collection: From Bags to Digital Collectibles
Beyond bags, the collaboration spans small leather goods, key charms, textile accessories, brass jewelry, and apparel. A standout in the collection is a meticulously crafted Dragonite figure, a testament to Fendi’s dedication to leather artisanship. For tech-savvy fans, the collaboration extends into digital realms, with cross-branded digital collectibles set to be available in the Pokémon GO app.
Exclusive fragment design Capsule: Tying It All Together
Fragment design adds an exclusive capsule to the collaboration with Fendi. Featuring co-branded elements and a color palette that aligns with the broader Pokémon collab, this capsule offers a distinct touch to the overall collaboration.
Mark Your Calendar: Release Details and Fujiwara's Gratitude
All collections, both physical and digital, are slated to release on January 4. While prices are yet to be announced, the anticipation for this dynamic fusion of fashion and pop culture is palpable. Hiroshi Fujiwara expressed his gratitude, stating, "It was a true honor to work with the house of FENDI, a traditional brand with outstanding craftsmanship. Grateful for this opportunity," showcasing the depth of creativity and craftsmanship behind this remarkable collaboration. Due to the popularity of the two brands and the unforgettable childhood memories of Pokemon, this collaboration will run out fast. Do not pass on the opportunity to obtain this rare piece of history.
