Bode and Nike Collab on Field General Silhouette & Apparel
Bode and Nike Collab on Field General Silhouette & Apparel
3 min read

Bode and Nike Collab on Field General Silhouette & Apparel

Alex L
3 weeks ago

Emily Adams Bode Aujla: A New Collaborative Venture

Renowned fashion designer Emily Adams Bode Aujla, a two-time recipient of the CFDA Menswear Designer of the Year award, unveiled her inaugural collaboration with Nike earlier this year in her Fall 2024 lookbook. This partnership marks a significant milestone for the vintage-inspired designer, coinciding with the launch of Bode Rec., her new division dedicated to activewear that celebrates the influence of sports in American culture.
 

Bode Nike Field General
Bode Nike Field General

 

Bode Nike Field General
Bode Nike Field General

 

Bode Nike Field General
Bode Nike Field General

 

Bode Nike Field General
Bode Nike Field General

 

Bode Nike Field General
Bode Nike Field General

 

Bode Nike Field General
Bode Nike Field General

 

Bode Nike Field General
Bode Nike Field General

 

Bode Nike Field General
Bode Nike Field General


Inspiration and Partnership

Expressing her excitement about the collaboration, Bode shared her admiration for Nike's enduring legacy, describing it as a source of inspiration throughout her career. The collaboration with Nike has been a long-held aspiration for the designer, who expressed her desire to align her brand with the iconic sportswear giant. This partnership signifies a merging of two creative forces, driven by a shared appreciation for innovation and storytelling.
 

Bode Nike Field General x Apparel collaboration
Bode Nike Field General x Apparel collaboration

 

 

Bode Nike Field General x Apparel collaboration
Bode Nike Field General x Apparel collaboration

 

Bode Nike Field General x Apparel collaboration
Bode Nike Field General x Apparel collaboration


Delving into History: The Creation Process

The journey towards collaboration began over two years ago when Bode embarked on a visit to the Nike DNA archives at the brand's headquarters in Oregon. Immersed in the rich history of Nike, Bode drew inspiration from the pioneering work of Bill Bowerman, the brand's late co-founder. This exploration culminated in the creation of the Bode Rec. x Nike Astrograbber, a sneaker that pays homage to Nike's heritage while infusing it with Bode's distinctive aesthetic. Available in both "Black" and "Natural" colorways, the Astrograbber draws from the 1970s model of the same name, reimagined with contemporary elements and nostalgic charm.
 

Bode Nike Field General x Apparel collaboration
Bode Nike Field General x Apparel collaboration

 

Bode Nike Field General x Apparel collaboration
Bode Nike Field General x Apparel collaboration


Historical Touchstones and Design Elements

Drawing from historical references spanning the 18th to the 20th centuries, the collaboration encompasses a diverse range of design elements inspired by significant moments in sporting history. From the 1770s boat race between Manhattan and Cape Cod to the cultural impact of television and full-time athletes in the 1970s, each piece in the collection tells a unique story. Jerseys adorned with appliqués, striped wool sweaters, and embroidered motifs pay homage to iconic sporting moments, while pinnies, track pants, and jogging shorts exude a playful yet functional aesthetic.
 

Bode Nike Field General x Apparel collaboration
Bode Nike Field General x Apparel collaboration

 

Bode Nike Field General x Apparel collaboration
Bode Nike Field General x Apparel collaboration


Launch Details and Availability

The eagerly awaited Bode Rec. x Nike collection is set to launch on April 18, available exclusively through Bode's webstore. Sneaker enthusiasts and fashion aficionados alike can anticipate the release of this unique collaboration, offering a blend of heritage-inspired design and contemporary innovation. Explore the collection and immerse yourself in the rich tapestry of sporting history reimagined through Emily Adams Bode Aujla's creative lens. For more release details on this historical collaboration, download the SwiftSole Mobile App.

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